Boris Mergold

I’m Boris, also known as AskBoris. I believe technology only matters when it creates real impact.

As AskBoris, I help business and technology leaders turn Google Cloud’s Data & AI into their most powerful asset for growth.

I specialize in bridging the gap between cutting-edge technology and real, measurable business impact.

Every day, I partner with CTOs, Heads of Data, and executives to:

👋Demystify complex AI and Data concepts, making them accessible and actionable.

👋Translate advanced cloud technology into clear business value and competitive advantage.

👋Distill practical lessons from client projects, keynote talks, and hands-on work in the field.

My passion is showing how tools like BigQuery and Vertex AI are not just technologies — they are strategic levers for optimizing costs, making smarter decisions, and building stronger businesses.

👉 Follow #AskBoris for weekly insights on Google Cloud Data & AI, tech leadership, and turning innovation into bottom-line results.